新编剑桥商务英语教师用书（高级）（第3版）（附MP3光盘1张） [Success With Bec Teachers Book Higher] 下载 mobi epub pdf 电子书 2024

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内容简介

剑桥商务英语证书(BEc)考试是一种全新的实用型考试，侧重考察真实工作环境中的英语交流能力，专为广大商务英语学习者量身定做，获得全球众多教育机构及企业的认可，并将其作为入学考试或招聘录用的英语语言水平要求。
《新编剑桥商务英语教师用书》增加了学生用书中由于篇幅限制无法保留的部分内容，如详细的教学笔记、习题答案、听力文字材料和进一步的学习参考；还提供了内容高度凝练、充满趣味而且可以模仿的学习活动，是职场新人和广大师生们最理想的选择。

内页插图

目录

MODULE 1
MODULE 2
MODULE 3
MODULE 4
MODULE 5
MODULE 6
MODULE 7
MODULE 8
MODULE 9
MODULE 10
MODULE 11
MODULE 12
Photocopiable activities
Photocopiable ctivities notes
Workbook answer key

精彩书摘

4. 1 Listening script
SarahWe make financial software for medium-sizedcompanies. Competition is strong - not necessarily pricecompetition, because in our sector, quality, reliabilityand service are far more important factors. We use a salestechnique thats called relationship selling. In other words,we spend a lot of time getting to know each prospectsindividual needs: their business processes, their strategicaims, and um... also the issues and constraints they face.The idea is that the customer sees us as a partner, someonewhos going to work with them and help them find the bestsolution for their business. Working this way, there are timeswhen I have to freely admit to people that our products maynot be best suited to their particular needs, but to be honestId much prefer to be doing that than using some hard-selltechnique to push something I dont really believe in myself,you know...PresenterThankyou, Sarah. Now, Dale Freidman, I knowyou have a very different approach...DaleI would say so, yes. In my line of business, its allabout perceived benefits - there are some tangible ones like,for example, use of natural ingredients in our deodorants,but everyone in the industry copies ideas, so its difficultto sustain any kind of technical competitive advantage forlong. So, I use a lot of anecdotes when I sell; I tell stories, getpeople laughing. My approach is direct - I guess some mightsay pushy, but I get results. I deal only with the decisionmaker, whos generally a buyer for a chain of stores. Youdbe amazed how much time people waste talking to thewrong guy. I always start by presenting them with the mostexpensive options, because this increases our average sales,and as soon as I get a buying signal from them - it couldbe anything, you know, just a question like Whats yourmost popular product？ - I move in and close the sale bydiscussing quantities required, special delivery arrangements,favourable payment terms, things that make them feel theyregetting added value...

前言/序言

新编剑桥商务英语教师用书（高级）（第3版）（附MP3光盘1张） [Success With Bec Teachers Book Higher] 下载 mobi epub pdf txt 电子书 格式

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还是即使你是不是就今生今世是结结实实不加班结束

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发货速度很快，服务也不错，有一本一起买的买重复的客服处理退货很迅速，赞一个

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正在准备11月份的bec高级考试，论坛里大牛们貌似都买了这几本。学生用书，教师用书，同步辅导，练习册。还有口试手册和写作手册。考试的目的不是为了证书，而是好好学习英语。希望一次就过！！！京东快递一如既往给力，第二天就到了，检查一下，书都是全新，应该是正版。

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这么样子宫外包的粽子了。我的人都在想我会一直支持你们举行好活动必须要做

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买书容易，看书难啊！

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为考试买的书赞一个。

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很好，送货快质量好

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配送快，纸张好，值得购买。。。。

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唯有好好学，对得起花的这个钱

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