內容簡介
Forget everything you thought you knew about how to motivate people--at work, at school, at home. It's wrong. As Daniel H. Pink explains in his new and paradigm- shattering book Drive: The Surprising Truth About What Motivates Us, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does--and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the wrong way to motivate people for today's challenges.
作者簡介
Daniel H. Pink is the author of four provocative books about the changing world of work -- including the New York Times bestsellers, A WHOLE NEW MIND and DRIVE, which together have been translated into 27 languages. Described by the Financial Times as "rapidly acquiring international guru status," Pink lectures on business, innovation, and economic transformation to corporations and universities around the world. He held is last "real job" in the White House, where he served from 1995 to 1997 as chief speechwriter to Vice President Al Gore.
前言/序言
Drive: The Surprising Truth about What Motivates Us 英文原版 [平裝] 下載 mobi epub pdf txt 電子書 格式
Drive: The Surprising Truth about What Motivates Us 英文原版 [平裝] 下載 mobi pdf epub txt 電子書 格式 2024
Drive: The Surprising Truth about What Motivates Us 英文原版 [平裝] mobi epub pdf txt 電子書 格式下載 2024