具体描述
This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
用户评价
##看完去搞传销
评分##框架清晰，比想象的还要详细，非常出色的工具书。对Junior Design Researcher 来说应该很有用。
评分##设计专业的学术人手一本。。。以至于看到poster就觉得亲切。。。
评分##有一些方法过于理想化/理论了，不过整体来说还是很不错
评分##看完去搞传销
评分##工具箱
评分##框架很好，从灵感产生、调研、抽象、到落地成解决方案，能够将一些传统方法的小小变形放入各阶段，有助于理解设计思维。需要注意的是，50%以上的方法都并不算严谨，用于「打开」团队的思路，最终效果如何，还是依赖团队成员的能力。
评分##有一些方法过于理想化/理论了，不过整体来说还是很不错
评分##看完去搞传销
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