具體描述
This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
用戶評價
##看完去搞傳銷
評分##有一些方法過於理想化/理論瞭，不過整體來說還是很不錯
評分##有一些方法過於理想化/理論瞭，不過整體來說還是很不錯
評分##在Arts and Visual Center隨便翻閱到的書，感覺很像SRID的課程內容，各種Persona啊什麼的。纔發現大多數專業的內容都是如此淺顯易懂，而且比較虛，沒有什麼實質性的難度，全靠積纍而已。沒有耐心仔細看下去，畢竟時間有限而且自己又不做這個。
評分##看完去搞傳銷
評分##還是在設計思維的課程中的reading list
評分##工具箱
評分##nuclear arsenals for UX design
評分##設計專業的學術人手一本。。。以至於看到poster就覺得親切。。。
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