具體描述
This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
用戶評價
##非常好的工具書，哪怕做管理谘詢項目或者數字化實施項目，也都能用上
評分##還是在設計思維的課程中的reading list
評分##非常好的工具書，哪怕做管理谘詢項目或者數字化實施項目，也都能用上
評分##設計專業的學術人手一本。。。以至於看到poster就覺得親切。。。
評分##在Creative and Design Center隨便翻閱，感覺和SRID課程內容很像，但感覺並沒有什麼意思，說得很虛，所以沒有耐下心來仔細看…纔發現大部分專業的書籍都是如此，都很虛很簡單。
評分##看完去搞傳銷
評分##也是一套方法“字典”工具書
評分##有一些方法過於理想化/理論瞭，不過整體來說還是很不錯
評分##clear step by step innovation methods
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