It's Not How Good You Are, It's How Good You Want to Be

It's Not How Good You Are, It's How Good You Want to Be 下载 mobi epub pdf 电子书 2025


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Paul Arden



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发表于2025-05-24

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Phaidon Press 2003-6-1 Paperback 9780714843377


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It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world - a pocket 'bible' for the talented and timid to make the unthinkable thinkable and the impossible possible. The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes and creativity, all notions that can be applied to aspects of modern life. This book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom, packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this is a must! Paul Arden began his career in advertising at the age of 16. For 14 years he was Executive Creative Director at Saatchi and Saatchi, where he was responsible for some of Britain's best known campaigns including British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. His famous slogans include 'The Car in front is a Toyota' and 'The Independent - It is - Are You?'. In 1993 he set up the London-based production company Arden Sutherland-Dodd where he is now a commercials director for clients such as BT, BMW, Ford, Nestle and Levis.

It's Not How Good You Are, It's How Good You Want to Be 下载 mobi epub pdf txt 电子书 格式

It's Not How Good You Are, It's How Good You Want to Be mobi 下载 pdf 下载 pub 下载 txt 电子书 下载 2025

It's Not How Good You Are, It's How Good You Want to Be 下载 mobi pdf epub txt 电子书 格式 2025

It's Not How Good You Are, It's How Good You Want to Be 下载 mobi epub pdf 电子书
想要找书就要到 图书大百科
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

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##总是在challenge现有的认知系统,真是讨厌 <3 而且还有一些关于人性的细节,太赞。I really wanna buy him a beer now.

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##今天又在图书馆看了一遍,发现还是挺值得读的..... 买的人不是大傻瓜.... ========== 作为一本励志书,没有通常的大段大段的废话,却常常为了突出一句话,而单独成一页。 估计全书也就一万字吧,不到半个小时就能看完。所以,还是不要买,在书店站一会儿就是了。买的人是大...  

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##即使作为业内人士,能给的最高评价也就是“呵呵”。

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It's Not How Good You Are, It's How Good You Want to Be mobi epub pdf txt 电子书 格式下载 2025


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