Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?
Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, and who decided to open up to the authors, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Brent knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Rick humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we all have lived through, and the ways in which Jobs changed our world.
Schlender and Tetzeli make clear that Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products.
A rich and revealing account that will change the way we view Jobs, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with a more mature management style to create one of the most valuable and beloved companies on the planet.
##一生追逐的你,此時在何處?
評分##文筆趕不上WI,但從另一角度來看喬教主,也是韻味濃鬱
評分##一般吧。喬大爺在放逐的那段時間是鳳凰涅槃,可惜作者沒能把這個過程展現得那麼信服。當然,可能也不能怪作者,喬幫主太神秘瞭。
評分##英語淺顯易懂,正用來學英語
評分##看看
評分##書雖然很厚。但是很輕 書的質量很好 印刷更是沒得說 而去非常權威 可以好好瞭解喬布斯
評分##看的颱版,不一樣的喬布斯
評分##描寫重點是成長,沒之前那本那麼有段子的感覺。
評分##文筆趕不上WI,但從另一角度來看喬教主,也是韻味濃鬱
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