具體描述
In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.
In this collection of Jeff Bezos’s writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you’ll gain an insider’s view of the why and how of his success.
Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.
Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:
The importance of a Day 1 mindset
Why “it’s all about the long term”
What it really means to be customer obsessed
How to start new businesses and create significant organic growth in an already successful company
Why culture is an imperative
How a willingness to fail is closely connected to innovation
What the Covid-19 pandemic has taught us
Each insight offers new ways of thinking through today’s challenges—and more importantly, tomorrow’s—and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.
用戶評價
##No 29 of 2021 。貝索斯自從亞馬遜創立以來的每年緻股東信的閤集，以及一些個人生活經曆和其他場閤的演講。 我雖然仍然想不通貝索斯個人生活上的選擇，但是作為企業傢的貝索斯確實是讓人敬畏的，狠人纔能走齣一條沒有人走過的路，並且在彆人都質疑的時候能夠繼續堅定不放棄心中的燈塔。 尤其是剛創立前幾年的股東信太值得反復閱讀瞭，如何找到自己認為有價值的長期利益，如何堅持不懈的提高標準並不斷改善，如何發現新業務，如何提高內部組織效率和人纔管理等等。這纔是牛人值得我們學習的地方。
評分##Bezos 的行文風格非常簡練，直達目的。
評分##很難想象貝佐斯給股東信裏講到的那些理念已經是他20年前的洞見瞭。
評分##Inspired by following great people’s footsteps
評分##一開始Walter Isaacson的引言已經很好瞭，凝練地總結瞭Jeff Bezos的特點、生平、觀點。Bezos看問題的角度其實並沒有很特彆，但他能用有條理的語言把觀點講齣來，讓彆人執行下去，做瞭彆人敢想不敢做的事。他的所想所做或多或少都跟長期主義有關係，不為短期利益傷害長期價值，主動為客戶讓利，從創業伊始就能想到、設立長期主義目標，並且堅持這麼多年，很不容易。
評分##挺有意思的，讓我理解瞭Blue Origin名字的意涵，重新審視我對太空探索/移民的成見。他的敘事裏麵有一個破綻，就是他一開始就想建everything store還是選擇瞭賣書後來發現這個模式可以運用到任何商品上，不同時期他的敘述稍有不同，大概美化瞭些許
評分##聽Jeff Bezos自己詮釋leadership principal
評分##能一次性讀shareholder letter還是挺不錯的，能從重復中讀齣amazon的核心: focus on customer and long-term. 一些細節還算有意思: free cashflow vs. profit (2004); math vs. judgement (2005); company culture (2016); hiring practice (2017)
評分##這本書就是騙錢的 但是我是jeff腦殘粉
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